Privacy Policy

Hush & Bloom Limited
Effective date: 24 June 2026

Hush & Bloom Limited (“Hush & Bloom”, “I”, “me” or “my”) respects your privacy and is committed to protecting the personal information you share with me.

This Privacy Policy explains what information I collect, how I use it, how I protect it, and your rights regarding your personal information.

Hush & Bloom is based in New Zealand and handles personal information in accordance with the Privacy Act 2020 and other applicable New Zealand privacy laws.

What information do I collect?

Depending on how you interact with Hush & Bloom, I may collect:

Your name and contact details, including email address and phone number
Your child's name, age and relevant sleep information
Information about your child's sleep, routines, feeding, development, behaviour and sleep environment
Relevant health information that you choose to share where it may help me provide sleep support
Information provided through enquiry forms, intake forms, consultations, sleep logs, emails, messages and other communications
Payment and invoicing information
Information you provide when subscribing to emails, downloading resources or interacting with Hush & Bloom online

I aim to collect only information that is reasonably necessary for providing my services or for the purpose for which you have provided it.

How do I use your information?

I may use your information to:

Respond to enquiries and arrange consultations
Assess your child's sleep and develop personalised recommendations
Provide sleep consulting and ongoing support
Communicate with you about your services, appointments and payments
Process invoices and maintain business records
Send newsletters, resources or marketing communications where you have chosen to receive them
Improve my services and website
Meet legal, accounting, insurance or other business requirements

I will not use your personal information for unrelated purposes without your consent, unless otherwise permitted or required by law.

Health and personal information

Sleep consulting may involve you sharing information about your child's health, feeding, development or other personal circumstances.

Please only provide information that is relevant to your child's sleep and the support you are seeking.

I treat this information as confidential and use it only as reasonably necessary to provide my services, communicate with you, and meet my legal or professional obligations.

Hush & Bloom does not diagnose or treat medical conditions. Where appropriate, I may recommend that you seek advice from your GP, paediatrician, Plunket nurse or another qualified healthcare professional.

Who may have access to your information?

I will not sell your personal information.

Your information may be shared with trusted service providers where this is necessary to operate Hush & Bloom and provide services to you. These may include providers used for:

Website hosting and management
Email and communications
Client forms and management
Video or phone consultations
Payment processing
Accounting and business administration
Secure cloud storage

Where appropriate, these providers may process information outside New Zealand. I take reasonable steps to ensure that personal information is handled securely and in accordance with applicable privacy requirements.

I may also disclose information where required or permitted by law, or where necessary to protect the safety of a person.

How do I protect your information?

I take reasonable steps to protect personal information from loss, misuse, unauthorised access, disclosure, alteration or destruction.

Information may be stored electronically using password-protected systems and reputable cloud-based service providers.

However, no method of electronic storage or transmission can be guaranteed to be completely secure.

How long do I keep your information?

I retain personal information only for as long as reasonably necessary for the purposes for which it was collected, to provide ongoing services, or to meet legal, accounting, insurance or other obligations.

When information is no longer required, I will take reasonable steps to securely delete or destroy it.

Your privacy rights

Under the Privacy Act 2020, you have the right to request access to the personal information I hold about you and to request correction if you believe that information is inaccurate or incomplete.

To make a privacy request, please contact me using the details below.

I may need to verify your identity before providing access to personal information.

Marketing communications

If you choose to subscribe to Hush & Bloom emails or download a free resource, I may send you relevant information, resources and updates.

You can unsubscribe from marketing communications at any time by using the unsubscribe link provided in the email or by contacting me directly.

Cookies and website analytics

The Hush & Bloom website may use cookies and similar technologies to help the website function, understand how visitors use the website, and improve the user experience.

Third-party services used on the website may also collect information about your visit in accordance with their own privacy policies.

Privacy concerns or questions

If you have any questions about this Privacy Policy or how your personal information is handled, or if you would like to request access to or correction of your information, please contact:

Georgie Hay
Hush & Bloom Limited
hello@hushandbloom.co.nz

If you are not satisfied with how your personal information has been handled, you can contact the Office of the Privacy Commissioner of New Zealand.